Magna Innovations Help Lincoln Redefine Luxury on the 2017 Continental

30th June 2017

For the 2017 Lincoln Continental, Magna leveraged its broad systems expertise to contribute a range of industry-first products and high-tech enhancements. In recognition of its efforts in supporting Lincoln’s luxury brand, Ford Motor Co. honored Magna with a special Lincoln Luxury World Excellence Award.

“As a leader in innovation it is an honor for Magna to partner with Lincoln on so many facets of the exciting new Continental,” said Don Walker, Chief Executive Officer, Magna International. Lincoln’s move to incorporate many of Magna’s smarter, cleaner, safer, and lighter innovations into the Continental speaks to their commitment to advancing their iconic brand to meet the needs of their modern customer.”

Magna also received a Silver World Excellence Award for the hydroformed body components it supplies Ford from its Shanghai, China, manufacturing location. The award is presented to Ford’s top suppliers in recognition of their manufacturing sites that consistently demonstrate superior quality, delivery and cost performance.

“Congratulations to the 19th Annual World Excellence Award winners. Your commitment to the highest standards of quality, innovation and cost efficiency greatly contributed to Ford’s success,” said Hau Thai-Tang, Group Vice President, Ford Global Purchasing.

Magna’s state-of-the-art and industry-first technologies found on the 2017 Lincoln Continental include the SmartLatch™. After making its debut in Europe and picking up a 2016 Automotive News PACE Award for superior supplier innovation, Magna’s SmartLatch now comes to North America on the Continental. As a fully electronic door-latching system with no cables and rods inside the door structure, SmartLatch delivers the modern design and function befitting a top-tier luxury vehicle while also contributing weight savings when compared to traditional mechanical latches.